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User Generated Content

User Generated Content

Privacy Policy Fabbrica d’Armi Pietro Beretta S.p.A.

Fabbrica d’Armi Pietro Beretta S.p.A. (hereinafter also “Beretta”) hereby asks users with an account on the social media platform Instagram for permission to publish their content on the social media account @berettadogs on the same platform.    

You are reading this document because Beretta has asked you for permission to share your social media content under the following terms and conditions:

If you reply to the request that @berettadogs has sent to you on Instagram with the hashtag #berettadogs, you give Beretta permission to publish said user Content, which you have already posted on your profile, accepting the following terms and conditions of use.

In particular, you grant Fabbrica d'Armi Pietro Beretta S.p.A. the perpetual, irrevocable and royalty-free right to use the user Content bearing the hashtag #berettadogs, including, but not limited to, merely publishing the relative image(s) on the @berettadogs Instagram profile.

Once you have given your consent for Content bearing the #berettadogs hashtag to be used for the first time, said consent shall also extend to all other user Content with the aforementioned hashtag, without any time limits and under the same terms and conditions stated herein.

You also declare that you own the rights over (i) the user Content and/or that you have acquired permission from all holders of the relative intellectual property rights; (ii) that you are of legal age (that you have reached the age of eighteen) and that all persons appearing in the user Content are also aged 18 or over.

You give Fabbrica d'Armi Pietro Beretta S.p.A. the right to publish your picture on the @berettadogs profile, if this is present in the user Content in relation to which authorisation for publication has been requested.


Pictures may be used together with other user Content, which may be text or graphic content, but only in contexts that do not undermine the personal dignity and respectability of the people depicted.

When publishing user-generated content, Fabbrica d'Armi Pietro Beretta S.p.A. undertakes to acknowledge the authorship of the work in the post used to share said content, in an explicit and clearly visible manner.



The author of the user Content shall not have any right to remuneration, compensation for damages or any other entitlement vis-à-vis Fabbrica d'Armi Pietro Beretta S.p.A. for the image(s) published by the latter on its Instagram profile.

Fabbrica d'Armi Pietro Beretta S.p.A. shall not acquire any ownership rights or other rights over the user Content, other than the right to publish said Content on its @berettadogs Instagram profile.



As a result of publishing user Content on its @berettadogs profile on the social network Instagram, Fabbrica d'Armi Pietro Beretta S.p.A. shall not process any personal data as data controller in accordance with the notion contained in Art. 4, par. 1, no. 7 of EU Regulation 2016/679 ("GDPR"), but rather acts as an Instagram user in compliance with the terms and conditions of service and privacy policy of said social network, full reference to which is made regarding information on the processing of personal data.

Last updated on: February 16th 2021